Maulana Azad Digital Library
A reservoir of Digital Content of University of Science & Technology, Meghalaya (India)
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http://macl-ustm.digitallibrary.co.in/handle/123456789/2171| Title: | Marketing Management : Planning, Implementation and Control , The Indian Context |
| Authors: | Ramaswamy, V. S. Namakumari, S. |
| Keywords: | Management |
| Issue Date: | 2000 |
| Publisher: | Macmillan |
| URI: | http://macl-ustm.digitallibrary.co.in/handle/123456789/2171 |
| ISBN: | 0333 92439 8 |
| Appears in Collections: | Department of Management |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Mrn_mgt_95-101.pdf Restricted Access | Page [95-101] | 792.28 kB | Adobe PDF | View/Open Request a copy |
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