Please use this identifier to cite or link to this item: http://macl-ustm.digitallibrary.co.in/handle/123456789/4364
Title: Marketing Strategy A Decision - Focused Approach
Authors: Jr., Orville c. Walker
Mullins, John w.
Jr., Harper W. Boyd
Keywords: Management
Marketing Strategy A Decision - Focused Approach
Issue Date: 16-Feb-2012
Publisher: Tata McGraw -Hill
Citation: http://macl-ustm.digitallibrary.co.in/handle/123456789/2117
URI: http://macl-ustm.digitallibrary.co.in/handle/123456789/4364
ISSN: 9780070611436
Appears in Collections:Department of Management

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